Brand Awareness & Product Overview:
Client: Old View
Project: Brand Awareness & Instruction
Old View engaged Innovate Media to launch their mobile app. The app allows viewer to view, upload and tag historical photos of different geographical locations around the world.
Old View required an App Launch film to raise awareness of the product. But at the same time, provide viewers with a clear sense of the features of the app and how simple it is to use.
Alongside the launch film, a number of Instructional films were required. These introduced users to the different features of the app.
Innovate Media created a Launch Film, as well as a a number of Teaser films to increase awareness of the launch. Following this, they created Instructional films to allow users to easily understand the functionality of the app.