About Us

Our Story

It all started from a big why.

At first the ‘why’ came from our Creative Director Ben Amos as he was working for a small video production company in Ireland whilst on a prolonged few years of travel through the UK and Europe.

Observing the owner of that company he thought.. “Why can’t I do this at home, in Australia?”

The second ‘why’ came a few years later after starting the business and beginning to produce online videos for a handful of small businesses across the Sunshine Coast.

Ben noticed that his videos probably weren’t getting the clients the results they needed and asked “Why not?”

This began what has now been an over 15 year journey of taking Innovate Media from a simple video production company to now being considered one of Australia’s leading Online Video Strategy agencies. His team know that to be effective with online video, it all begins with the strategy.

We believe in telling stories with a purpose. Creating video that moves people to take action, and designing communication that drives business growth through online engagement.

So what’s your story?

Our Team and WHY we do what we do

Ben Amos

Founder & Head Video Strategist

Matesse Wood

Creative Account Manager

Doug Lecole

Digital Content Producer

Kyle Burton

Content Producer

Our Values

Our values are up on the wall, giving us daily inspiration to do what we love. These values came to life after our team came together to figure out what truly matters to us in our work, our lives, and for our clients.

As a small, local video production and strategy team, we’re all about creativity, integrity, and having a bit of fun while we’re at it. We’re excited to keep bringing our clients’ stories to life!

Our Services

Strategic Video Marketing

Video engages people better than any other form of strategic marketing and communications, so it’s more important now than ever to be targeting the right audience, in the right way, at the right time. Through our Strategic Video Marketing services we partner with you to deliver complete video marketing strategies that encompass strategic planning, content production, and management of your strategy to help your business grow.

Video Production

From brand awareness and advertising, to training, company announcements and internal comms, the importance of communicating your message clearly and professionally to your clients, staff and stakeholders is critical to doing business today. We work across a wide range of video production styles and budgets to ensure your message is communicated effectively the first time and on budget.

Consulting & Training

We know that digital marketing and online video strategy is constantly evolving and can often be overwhelming for many to understand and implement.
Our passion for sharing our world-class knowledge through executive level consulting, education programs, workshops, seminars and coaching is what sets us apart as globally recognised video strategists. We’ll guide you through the overwhelm to your success with video marketing.