Innovate Media - Sunshine Coast Video Production & Video Marketing Agency 39 Google reviews Shannon Lemanski10 October 2024Trustindex verifies that the original source of the review is Google. I was a small business owner that had been trading less than 12-months when I was introduced to Ben at a Caloundra Chamber of Commerce event at Innovate Media. My company specialises in water-from-air technology and as the tech is reasonably new, the first question we always get is “how does it work?” Unfortunately, regardless of how we explained it or what props we used; a lot of our customers just couldn’t visualise how the technology worked. We quickly realised this was one of the biggest bottle necks to conversions, and we needed a reliable way to convey this information to potential customers. Although we’d tried PowerPoint and other online animation tools, nothing was resonating with our audience. That’s how we knew we needed a video – but had no idea of how to make one. Ben and the Innovate team made that video for us – and although we’d heard they were good, the end product was better than we ever could have imagined! After a quick session and having sent over just a few assets, Ben and the team delivered us a first cut that included animation, voice over and awesome stock footage. We reviewed that version, provided some guidance and the final product was delivered to a high standard perfect for our market channels. Now we have an awesome asset for our website, socials and trade shows, that easily demonstrate our customers what the tech is and how it works! Love what the Innovate team do – will be commissioning another project through them soon! Michael Molloy15 August 2024Trustindex verifies that the original source of the review is Google. At dtb! Advertising we have partnered with Ben and the team at Innovate Media on several videography projects, with their attention to detail, expertise, care and support, consistently delivering outstanding results for our clients across Queensland. Clint Wright14 August 2024Trustindex verifies that the original source of the review is Google. We recently collaborated with Ben and the team at Innovate Media on a large project for a medical client involving a range of elearning content and marketing videos. We had worked with them previously and knew they would be the right team for a project that had MANY moving parts. From end-to-end the team was A-1. Planning, scripting, client management, shoot planning, talent, the shoot and edit were seamless. The final videos nailed the brief and are now being used to train medical teams nationwide. Thanks Ben, you're the best and we look forward to working with you again. Clint Eve McIntyre30 April 2024Trustindex verifies that the original source of the review is Google. Fabulous service, very happy! DYFA Plumbing and Electrical24 October 2023Trustindex verifies that the original source of the review is Google. We had Innovate help us with some reels for our social media. Helped us all the way through the process with initial strategy calls, establishing and assisting with content through to the actual filming. Where as plumbers and electricians we needed a lot of help and guidance for the filming! This was greatly appreciated and the production of the reels turned them into professional footage. Thank you to Ben and the team and we are looking forward to getting these out on to all our platforms and producing interest and leads to our company. Gus Olsen9 October 2023Trustindex verifies that the original source of the review is Google. Great Team of people to work with always go the extra mile to deliver quality work and always on time. 👌🏻 Jamie Hallen3 October 2023Trustindex verifies that the original source of the review is Google. We recently used Innovate Media to record a one day health care conference, and engaged their post production services also. We had an excellent experience. They were organised, professional, prompt to respond to queries and the final videos exceeded our expectations. Thanks Ben, Matesse, Liam and team! We are most grateful for your expert assistance. Brad John11 September 2023Trustindex verifies that the original source of the review is Google. Innovate Media's work is outstanding! I would have to say that Ben's work finds a way of capturing the essence and soul of what you want to put out into the world. One of my core values in my business is authenticity and so I thought I would include an 'in the moment' response to my own branding video being finalised. See below; "I know your email said there is no need to reply after approving it. But I just wanted to express how in awe I am of your work, and it means alot. Very grateful and happy about what you have created to represent my practice. This experience has been really amazing. Thanks so much". Jayden Barry11 September 2023Trustindex verifies that the original source of the review is Google. Ben and Matesse were great to work with. They created a video perfectly suited to our scope and delivered promptly. Highly recommend Samantha Price7 September 2023Trustindex verifies that the original source of the review is Google. The Innovate Media Team are fantastic! I am so happy with the results from the Reel Package we just completed. Ben was a great coach though our the whole process and the team were super efficient in editing. I look forward to the next time we work with Innovate.
We achieve video marketing success by playing the long game
We understand firsthand the challenges of achieving impactful video marketing results from the outset. It’s disheartening for any business to invest in a single video marketing piece only to feel burned by its lack of success. However, giving up on video altogether is a missed opportunity.
We firmly believe that when executed correctly and consistently, with a strategic plan that is structured towards meeting a business’ specific goals, video marketing can be incredibly effective and provide a high ROI over time. We’re about developing regular and consistently on-brand communication that piques your target audience’s interest at each stage of the sales funnel.
We have developed a partnership program that allows us to offer an ongoing strategic approach to video marketing that simplifies the process for you while delivering impactful results for your brand. Here’s how we do it:
Starting by understanding your needs
Sometimes you might think you just want video A, because that’s what everyone else is doing. But after we chat about what your needs are, we discover that what you actually need is video B. We understand that video marketing requires clear goals from the outset. By identifying achievable objectives and crafting a comprehensive strategy to meet them, we ensure that every video produced serves a specific purpose. We don’t make a video for video’s sake.
We become brand champions for your brand
Your brand’s identity is unique, and your video strategy should reflect that. We immerse ourselves in your brand’s attributes, strengths, audience and reasons for being to create content that is unmistakably yours. Over time we’ll get as familiar with your brand as you are.
Review the data to determine what we can improve
We understand the importance of ongoing measurement and strategy refinement. By analysing audience insights and adjusting our approach accordingly, we ensure that your video marketing efforts remain relevant and effective over time. (We promise not to throw jargon-y marketing metrics acronyms at you too.)
A partnership is simpler for you
Because we can do the regular thinking, planning and activation for you. We’re like a Personal Trainer at the gym who you feel accountable to and pushes you to stay on track and achieve your goals, making tweaks here and there to ensure your routine is achievable while progressively making you stronger.
We’ve applied these principles with numerous clients across various industries, revitalising their video marketing efforts with educational content, brand awareness, staff training, product demonstrations and more.
Let us help you unlock the full potential of video marketing for your brand. Schedule a chat with Ben to find out more about our strategic video marketing partnerships.
Meanwhile, if the above hasn’t got you thinking that a video marketing partnership to create ongoing content is a no brainer, we’ve come up with a few more reasons…
More benefits of a video marketing retainer partnership
1. Cost-effectiveness: A retainer or partnership often provides a more cost-effective solution compared to hiring an in-house video marketing team. With a retainer, you can access our team of experts without the overhead costs (and stress) associated with hiring and managing full-time employees.
3. Flexibility and scalability: Our partnerships offer flexibility in terms of the services provided. As your business evolves, we can adjust your video marketing strategy accordingly. Whether you need to scale up or down your monthly requirements, a retainer allows you to adapt your video marketing efforts to meet your changing needs.
5. Time-saving: Outsourcing your video marketing to a retainer agency frees up your time and resources. Instead of managing the entire video production process yourself, you can focus on other core aspects of your business while we handle the creative and technical aspects of video creation. We can handle publishing your videos too. That buried marketing ‘to-do’ list of yours will actually get done.
2. Consistent support: By being on a monthly retainer, you have pre-booked the time of a dedicated team of video marketing professionals and can use it for any type of video content you need. We provide ongoing support, guidance, and execution of your video marketing strategy, ensuring consistency in your brand messaging and content production.
4. Access to expertise: Our team consists of specialists with diverse skill sets including videography (obviously), video editing, creative design communication, project management, animation, concepting & scriptwriting, sound design, storytelling and video marketing strategy. By being on a retainer, you can tap into this expertise to create high-quality videos that drive results. Much better than trying to DIY!
6. Industry insights: We work with various clients across different industries on the Sunshine Coast and around Australia. This exposure gives us valuable insights into what works and what doesn’t in video marketing. So by being on a monthly partnership with us, you can benefit from our industry knowledge and stay ahead of your competition.
There you have it. Partnering with us provides you with a cost-effective, strategic, and scalable solution to enhance your video marketing efforts and achieve your business goals. Bang.